August 2020

How to Use Paid Search Audiences in Facebook & Instagram Ads

1 Comment / Facebook Ads Strategy, Paid Search Strategy / By

There’s something in my refrigerator that drives me insane. I see it rarely, but it still causes an audible sigh. There will be a ketchup bottle, with maybe an inch or two left in the bottom. My eyes will cast around and there, I’ll see it: An already newly-opened one. So a new one was …

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The 5 Most Common Issues with Facebook Business Manager

1 Comment / Facebook Ads Troubleshooting, Facebook Features / By

If there’s one thing that causes most headaches in setting up a Facebook Ads campaign, it’s Facebook Business Manager. The interface and quirks in it are mostly learned via trial and error, which is unfortunate. It’s frustrating for clients, and equally as frustrating for agencies. Here are the top things to understand about Facebook Business …

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