I deliberately waited a few days to write about this, because I am a 30,000 ft. person. Immediately, many industry folks started jumping in and scrutinizing every line written in the announcement, advertisers started freaking out, and my DMs and inbox were flooded with “OMG WHAT IS HAPPENING.” I’m not patting myself on the back […]
Facebook Ads &Paid Search Expertise
Turning your paid media dollars into more sales and leads for your business, for over 10 years.
Experience, know-how, and lots of good ol' fashioned elbow grease.
(And a little bit of sass always helps.)
From My Blog
I work with quite a few start-ups, which means they are trying to nail down some of the particulars on their product or offerings. Things like pricing, shipping times, features, etc. It’s not uncommon for small businesses in general to pivot what they offer in order to meet market demand. Hitting things just right on […]
An area where I see a lot of missed opportunity for account optimization is in Facebook remarketing audiences. Soooo many accounts are set up with a single audience for the past 30 days of visitors, and that’s it. It’s easy to just do that and forget it because the return on remarketing can be so […]
It all starts with a strong partnership and a smart strategy.
- Susan Wenograd